A squeeze page performance functions as a funnel for visitors. What weight may be the landing page with regards to other elements of the campaign? This is undoubtedly the most crucial element to draw customers.
The page must:
Respond to this research that the surfer who concerns visit the site. It should be adapted to promote segmentation and target specific users.
Persuade users of curiosity and relevance of content.
Establishing trust between the visitor and you also
Promise a transparent response on your products and services.
Making fun browsing the website developed with ergonomics.
Be tested (A / B testing and multi variable testing).
Increase your conversion rates.
Optimize the ROI (return on investment) of your campaigns.
This methodology can double, triple or even quadruple the pace of conversion of "landing pages" of our own customers.
Persuade users of curiosity and relevance of content.
Establishing trust between the visitor and you also
Promise a transparent response on your products and services.
Making fun browsing the website developed with ergonomics.
Be tested (A / B testing and multi variable testing).
Increase your conversion rates.
Optimize the ROI (return on investment) of your campaigns.
This methodology can double, triple or even quadruple the pace of conversion of "landing pages" of our own customers.
The squeeze pages are the response to an online ad, email link, searching result or any other promotional link EURL: this is the first opportunity for a society to convince a prospect active (clicked and showed his interest) continue the entire process of purchase.
All work and marketing resources of a company is often directed towards the problems of creation, production and media buying. Often without regard for the landing page for the attention turned to how to attract customers on its website. But get a customer to your website does not guarantee success plus a bad landing page can undermine any communication plan also made since it is.
The landing page is the possibility to close a contract. Because of this design the proper landing page is crucial to any campaign. The strength of the squeeze page is measured by its conversion rate in other words how many times people arrive at your site do what you want them to do. You might wish they are buying your product, they register at the service, they sign up for your newsletter, or do they simply finish a form. The aim is to have the highest rate visitors making the action you want.
Some helpful reminders prior to deciding to create a website landing page:
Simplicity: The flash applications and complicated designs in many cases are due to low conversion rate (or blog post). Simplify the style by using static images as well as simple language to know.
Consistency: There is no worse than hitting a sponsored link to get a product or service and stay directed to a webpage that does not match the required and click on the ad. Designed to follow a kind of continuity in the communication of the offer
Calls to Action: Usually do not underestimate the impact of the call to action. Switch the shades, location, size and text.
Draw the pair of actions: The web marketing is trackable and measurable. Every dollar you invest is measurable and accessible to many analysis tools. Enjoy it!
Do not let them leave your site of landing page: What exactly are your weaknesses when it comes to usability? What makes them tick? Knowing your visitors is to persuade these to stay throughout your conversion funnel.
And then, if you want to read more about the right way to create more visitors and conversion to your site, grab your personal copy of the great e-book about landing page and conversion rate.
0 التعليقات:
إرسال تعليق